Todos los ganadores de los ADC 98th Annual Awards
Wunderman Buenos Aires se llevó un cubo de bronce por su campaña “Perspectivas” para Movistar. Además hubo dos méritos para Ponce y Yani&Guille. En la región, AlmapBBDO San Pablo encabezó la lista de agencias de iberoamérica con cinco cubos.
AlmapBBDO São Paulo encabezó la lista de agencias de Iberoamérica como los ganadores anunciados anoche en la ceremonia de los Premios Anuales 98 de ADC en The One Club for Creativity en Nueva York.
AlmapBBDO ganó cinco de los nueve cubos ADC otorgados a agencias de Argentina, Brasil, Colombia, México, Perú y España, incluido el único ADC Gold Cube para la región para Getty Images "Endless Stories" en Motion Film Craft. La agencia también ganó dos Silver Cubes en Interactive, dos Bronze Cubes (uno en Publicidad y el otro en Integrated) y un Mérito en Interactive por el trabajo.
La lista completa de los ganadores de la región son:
Argentina:
Bronze - Wunderman BA Buenos Aires for Movistar "Perspectives" in Interactive, Video – Single
Merit - Ponce Buenos Aires with Agosto Barcelona for Fox Networks Group Latin America "Who?" in Advertising, Branded Content & Entertainment - Online – Long Form
Merit - Yani&Guille Buenos Aires with Fox Latin American Channel California for Fox Networks Group Latin America "No Molestar Custom Type Family" in Typography, Typefaces/Font Systems – Series
Brazil:
Gold - AlmapBBDO São Paulo for Getty Images "Endless Stories" in Motion/Film Craft, Motion/Film – Narrative
Silver - AlmapBBDO São Paulo for Getty Images "Endless Stories" in Interactive, Craft in Online/Mobile – Copywriting for Digital – Single
Silver - AlmapBBDO São Paulo for Getty Images "Endless Stories" in Interactive, Video – Single
Bronze - AlmapBBDO São Paulo for Getty Images "Endless Stories" in Advertising, Branded Content & Entertainment - Online – Long Form
Bronze - AlmapBBDO São Paulo for Getty Images "Endless Stories" in Integrated, Integrated - Digital – Campaign
Merit - AlmapBBDO São Paulo for Getty Images "Endless Stories" in Interactive, Online/Mobile Websites – Websites – Single
Merit - FCB Brasil São Paulo with Saigon São Paulo, Evil Twin São Paulo and Flavio Carvalho California for Clube de Criação "The Unknown" in Advertising, Craft in Video – Cinematography – Single
Merit - Papanapa São Paulo for Entourage "BOMA - Born of Music Addiction" in Brand/Communication Design, Branding – Branding Systems/Identities – Integrated
Merit - Telecine Rio de Janeiro and Beeld Rio de Janeiro for Telecine "Cinema Seat" in Motion/Film Craft, Motion/Film – Television/VOD Promo – Single
Merit - WMcCann São Paulo with Loud São Paulo and Zombie Studios São Paulo for Hospital de Amor "The Fall" in Motion/Film Craft, Design for Good – Motion/Film Craft – Single
Merit - mcgarrybowen Brasil São Paulo for Special Dog "Mother's Day" in Photography, Portraiture – Single
Colombia:
Merit - S&Co Bogotá for Masa "Oktoberfest Posters" in Typography, Poster – Series
Mexico:
Merit - VMLY&R Mexico Mexico City for Save the Children "Survivors" in Advertising, Television/Film/Online Video – Film – Single
Peru:
Bronze - Wunderman Phantasia Lima with Espiritu Lima, Starcom Lima and Apoyo Comunicación Lima for Coca-Cola Company "Equality Time" in Interactive, Data Visualization – Single
Merit - Wunderman Phantasia Lima for Liga Contra el Cancer "I Love My Balls" in Interactive, Social Media – Instagram – Campaign
Spain:
Bronze - McCann Madrid with Craft WW Madrid for Ikea "Museum of RomAnticism" in Advertising, Innovation – Branded Content/Entertainment
Bronze - McCann Barcelona with Craft WW Barcelona and Havas Media Barcelona for Aldi "Fresh Prints - Berries" in Advertising, Press – Newspaper – Single
Bronze - McCann Barcelona with Craft WW Barcelona and Havas Media Barcelona for "Fresh Prints - Berries" in Advertising, Press – Newspaper – Single
Merit - McCann Barcelona with Craft WW Barcelona and Havas Media Barcelona for Aldi "Fresh Prints" in Advertising, Innovation – Press
Merit - McCann Barcelona with Craft WW Barcelona and Havas Media Barcelona for Aldi "Fresh Prints - Tomatoes" in Advertising, Press – Newspaper – Single
Global awards results
ADC Black Cube for Best of Show fue presentado a Final Cut New York y Furlined Santa Monica con Droga5 New York por "The Truth Is Worth It" en nombre de The New York Times.
Los principales honores en los 98º Premios Anuales de ADC, basados en los Cubos y Méritos acumulados de ADC ganados en todas las disciplinas, son:
Agency of the Year — TBWA\Hakuhodo Tokyo
Network of the Year — TBWA Worldwide
Boutique Agency of the Year — Akestam Holst Stockholm
Design Studio of the Year — The New York Times Magazine New York
Production Company of the Year — Furlined Santa Monica
Brand of the Year — AIG
ADC 98th Annual Awards Best of Discipline winners are as follows:
Advertising: Furlined Santa Monica with Droga5 New York with "The Truth Is Worth It" for The New York Times
Brand/Communication Design: TBWA\Hakuhodo Tokyo "Pride Jersey" for AIG
Experiential Design: BBDO Atlanta "Stop Traffick" for Street Grace
Fashion Design: TBWA\Hakuhodo Tokyo "Pride Jersey" for AIG
Illustration: Nora Krug Brooklyn "Belonging: A German Reckons with History and Home" for Scribner
Integrated: DDB Chicago "Broadway the Rainbow " for Mars Wrigley Confectionery
Interactive: Akestam Holst Stockholm "Billboards Beyond Borders" for Reporters Beyond Borders
Motion/Film Craft: Final Cut New York with Significant Others New York, Furlined Santa Monica and Droga5 New York for "The Truth Is Worth It" for The New York Times
Packaging Design: TBWA\Chiat\Day New York with Design by Disruption New York "Unboxing the Truth" for Thomson Reuters
Photography: The New York Times Magazine New York "Losing Earth" for The New York Times Magazine
Product Design: TBWA\Hakuhodo Tokyo "Pride Jersey" for AIG
Publication Design: TBWA\Chiat\Day New York with Design by Disruption New York and Rebel & Rogue New York "The Fake News Stand" for Columbia Journalism Review
Spatial Design: Studio Cadena Brooklyn "Masa Cafe & Bakery" for Masa
Typography: TBWA\Chiat\Day New York with Design by Disruption New York and Rebel & Rogue New York "The Fake News Stand" for Columbia Journalism Review
The ADC Designism Award for work that best promotes social good went to McCann New York for "Planet or Plastic" on behalf of National Geographic.
TBWA \ Hakuhodo Tokyo ganó la mayor cantidad de ADC Gold Cubes de una agencia este año con ocho, todos para "Pride Jersey" en nombre de AIG. TBWA \ Media Arts Lab Los Angeles con OMD Worldwide Los Angeles fue el siguiente con seis Golds, todos para Apple "Welcome Home".
El número de inscripciones para los 98o Premios Anuales de ADC aumentó un 11% respecto al año pasado, recibidos de 48 países. Se presentaron 76 Cubos de Oro de ADC, 107 Cubos de Plata, 152 Cubos de Bronce y 376 Méritos por trabajo de 34 países. La lista completa de todos los ganadores de los Premios Anuales 98 de ADC clasificados por agencia se puede descargar aquí.
Los 98º Premios Anuales de ADC son posibles en parte por el generoso apoyo de los patrocinadores, incluido Shutterstock.
"Shutterstock se enorgullece de ser un patrocinador por mucho tiempo de los Premios Anuales de ADC y de otra programación de One Club", dijo Lou Weiss, CMO, Shutterstock. "Nuestro objetivo compartido de fomentar y hacer avanzar a la comunidad creativa global hace que esta asociación se convierta en algo natural, y esperamos trabajar con la organización para producir programas que identifiquen y eleven la excelencia en la narración creativa".
